How to Create Content that Helps Sales Teams
The typical sales process goes like this: First is prospecting. Salespeople identify leads through different means. Could be after an email outreach, cold call, referral, a request to speak to them or see the product demo. Immediately after that, they decide if a lead is a good fit for their product or service by understanding the lead's pain/needs, budget, decision-making process, etc. They then pitch ...